Business

Unravel the inner workings of businesses, spanning finance, marketing, human resources, and operations management. Moreover, they'll dissect the external factors shaping business landscapes, including technological advancements, legal frameworks, and economic fluctuations.

Engage in thought-provoking discussions and real-world case studies, honing your ability to analyse and critique business decisions.

Contemplate pressing questions such as the efficacy of financial incentives, the ethical implications of tax evasion, and the role of social media in brand building. Explore the complexities of global market competition and the imperative of corporate social responsibility.

Prepare to navigate the ever-evolving business realm armed with critical thinking skills and a profound understanding of contemporary business dynamics.

Students study a range of themes over the course of the Linear A Level, including:

Theme 1: Marketing and people

• Meeting customer needs
• The market
• Marketing mix & strategy
• Managing people
• Entrepreneurs & leaders

Theme 2: Managing business activities

• Raising finance
• Financial planning
• Managing finance
• Resource management
• External influences

Theme 3: Business decisions and strategy

• Business objectives & strategy
• Business growth
• Decision-making techniques
• Influences on business decisions
• Assessing competitiveness
• Managing change

Theme 4: Global business

• Globalisation
• Global market & business expansion
• Global marketing
• Global industries & companies (multinational)

Assessed via exams (3 x 2hr exams) that contains numerical calculation questions as well as written essays.